On unveils its latest creative collaboration: a head-to-toe capsule collection developed in partnership with PLEASURES, the Los Angeles streetwear pioneers, and The Loop, an Austin-based running collective. The limited-edition product release pushes the boundaries of performance and style, fusing On’s technical innovation with PLEASURES’ bold creative vision and The Loop’s community-driven energy.


The exclusive collection reimagines classic On silhouettes with bold graphics, purpose-built for performance running and blended with street-inspired style.
Pieces include:
- Cloudmonster 2 PLEASURES | The Loop
- Cloudmonster Hyper PLEASURES | The Loop
- Pace Tank PLEASURES | The Loop
- Pace-T PLEASURES | The LoopPace Long-T
- PLEASURES | The Loop Pace Short Tights PLEASURES | The Loop Pace Shorts PLEASURES | The Loop


Launch Details
Available starting Thursday, May 8th, 2025
About On
On was born in the Swiss Alps in 2010 with the mission to ignite the human spirit through movement – a mission that still guides the brand today. Fifteen years after market launch, On delivers industry-disrupting innovation in premium footwear, apparel and accessories for high-performance running, outdoor, training, all-day activities and tennis. On’s award-winning CloudTec® and LightSpray™ innovation, purposeful design and groundbreaking strides within the circular economy have attracted a fast-growing global fan base – inspiring humans to explore, discover and Dream On.