The One Piece × Nike “Mera Mera” launch brought the collection to life at INVINCIBLE, transforming the space into a physical extension of the collaboration.
At the center was the Dr. B Jakarta Field Lab, an immersive installation inspired by the experimental world of One Piece. Designed as a field lab, the space translated Nike’s performance technology into a playful, interactive experience, giving visitors a chance to step into the story rather than simply see the product.
The Field Lab became the main touchpoint throughout the launch, bringing together the collection, installation and community in one space. From the visual details to the interactive elements, the experience was built around the idea of testing your limits connecting Nike’s performance DNA with the powers and world of One Piece. It gave the community something to interact with, experience and share beyond the product itself.
With the Dr. B Jakarta Field Lab at the heart of the activation, the Mera Mera launch became more than a product drop. A big thank you to everyone who joined the raffle, showed up, and became part of the launchyour energy brought the experience to life and made this Jakarta chapter one to remember
