On Sunday, June 29th, 2025, in the heart of Paris, we kicked off the exclusive pre-launch of the INVINCIBLE® x ASICS GEL-NIMBUS™ 10.1 “HTTP 404” at Solebox Paris. Timed perfectly with Paris Fashion Week, the event at 31 Place du Marché Saint-Honoré drew a full house of enthusiasts eager to witness this special drop. Guests enjoyed complimentary drinks and fresh bites curated by Paperboy Paris, adding to the lively, buzzing atmosphere that set the tone for the afternoon.
The GEL-NIMBUS™ 10.1 “HTTP 404” channels a concept of refined chaos and asymmetry, transforming ASICS’ legacy running model into something entirely new. Its deconstructed design details and layered textures push the silhouette beyond familiar boundaries, striking a balance between technical precision and raw creativity. Sneaker fans turned up early, hoping to be among the first to secure pairs and pick up the exclusive goodies set aside for those at the front of the line.
This Paris pre-launch marks just the beginning. The INVINCIBLE® x ASICS GEL-NIMBUS™ 10.1 “HTTP 404” will officially release on July 12, ahead of the global ASICS launch on July 19. We’re grateful for everyone who came through to celebrate with us in Paris and can’t wait to share more of this journey as it continues to unfold worldwide.
